BET award winner and boss of Sarkcess Music, Sarkodie, is likely to part ways with some corporate deals—as civil society organizations blast and condemn him over his cigar-smoking pictures on social media.
Sarkodie‘s newfound hobby is smoking cigars and taking pictures of himself to post on social media for the usual likes, comments and headline-grabbing.
According to the CSOs, they are disappointed in Sarkodie for circulating pictures of himself smoking cigars on social media.
“We are very disappointed in Sarkodie for circulating pictures of himself smoking a cigar on social media without considering the negative influence this singular act stands to have on the public, especially the youth, most of who consider him as their role model”, a part of the statement reads.
Graphic Showbiz reports that;
“The CSOs are the Vision for Alternative Development (VALD), the Ghana Non-Communicable Diseases Alliance (Ghana NCD Alliance), Media Alliance in Tobacco Control and Health (MATCOH), Jaishi Initiative, and the Community Health Support Team (CHEST).
This was in a statement issued on behalf of the organisations by Mr Labram Musah, the Director of Programmes of VALD, and National Coordinator, Ghana NCD Alliance, copied to the Ghana News Agency.
It called on Sarkodie to desist from the act in both his pictures and music videos to avoid indirectly ushering innocent youth into smoking, which had no benefit to humans”.
The statement from the CSOs reads;
“We are also by this statement calling on the singer to render an apology to all Ghanaians, especially the youth, for such a distasteful act that has the propensity of changing behaviour of our youth from good to bad and pledge to support and promote the health and well-being of all”.
“We expect Sarkodie to use his influence and his platforms positively to educate and instill good morals including healthy living in his followers and the public”.
“We find the act by the two-time BET Award winner as unprofessional, unethical and unhealthy. The youth by virtue of their youthful exuberance and experimentations follow the paths of individuals they have idolized and such must not be led into deadly pits by these same idols”.
“Smoking also increases the risk for tuberculosis, certain eye diseases, and problems of the immune system, including rheumatoid arthritis and many more. Cost of treatment for these effects are very high, which sends majority to their early graves and leads families into abject poverty”.